Just about the most common bit of advice that any daily cycling commuter will share is that bike reflectors don’t work. There is only one true way to be seen on the road by motorists. Lights. A lot of bright, and annoying blinking lights. The Planet Bike Blinky Superflash is one of those lights that a motorist can’t ignore. The brightness of this little wonder is astonishing. On top of the blink mode, the Super flash has a constant-on mode, for those states and countries that have a stupid ban on blinking lights. Here is a quick rundown of the specs:

• Half-watt Blaze^TM LED plus 2 eXtreme LEDs for visibility up to 1 mile
• Unique, eye-catching flash pattern
• Flashing and steady mode
• Ultra compact vertical design is weatherproof, lightweight and durable
• Includes bike mounts and clip mount for multiple mounting options
• Up to 100 hours of run time on 2 AAA batteries (included)

Many riders that I have run into on the roads on my early morning commute have 2 of these either on a panier, rack, seat post, or their person. I also highly recommend putting a white light on the front of your bike as well (Planet Bike now sells a white light version of the Blinky Super Flash). The best part about this light is that it will only set you back about $25 at most bike shops.

Get your own here, you won’t be disappointed. [planetbike.com]